Posted on January 13th, 2010 in Pay-Per-Click | Comments Off
PR Web (press release) The Coming Decade & In-House Search Marketing's Coming of AgeSearch Engine Land (blog)The company was Google and the program was, of course, AdWords. While practitioners of SEM were then relatively rare, those employed full-time by companies …Search Engine Optimization Expert Heather Lloyd-Martin Launches SEO …PR Web (press release)Choosing Between In-House & Outsourcing
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The Coming Decade & In-House Search Marketing’s Coming of Age – Search Engine Land (blog)
Posted on January 7th, 2010 in Social Media | Comments Off
Last night, I was talking to Jeremy Derringer, owner and absolute SEO genius over at Slingshot SEO … we were discussing the idea of taking the “leap” and taking the chance when running your own business. Going @$#@ to the wall and dominating! Shouldn’t that be the way of thinking for every business owner? When did rules ever apply to the art of running a business? Let me preface this post by saying that I do not mean moral, ethical, or legal rules. There are rules that each person has set aside for themselves whether spiritual or from the laws of the land. I am talking about business rules. They are the rules predestined and applied by business owners, scholars, and business minds throughout the centuries. Rules on innovation and marketing that if applied correctly will help you run a business but… Times are trying/changing and individuals/companies are scraping to stay ahead of the competition and make a little bit of cash on the side. I am reading the book First, Break All the Rules by Marcus Buckingham and Curt Coffman and it had me thinking about the rules we apply to business marketing and thought-leadership. I am sure you are thinking of typical rules that you apply on a daily basis in your business. What are they? Where did they come from? Why don’t you just break them? My favorite example is from the minds that brought us Quicken and Quickbooks : Intuit. In the early days the founders were struggling to produce demand for their product. Distributors would not pick them up because, frankly, they were the 47th or so product on the market. They decided to take every cent of their budget in the bank and invest it in marketing directly to the consumer and not the distributor. We are not talking about 10% of their budget or a small portion of the revenue… they bet everything on this ONE idea. The rest is history. They broke the rules and changed the mold of how sass products were sold and distributed. What is keeping you from breaking the rules? What is keeping you from adopting a social media strategy that could revolutionize the way you communicate? What is keeping you from starting a blog or starting a Facebook group? Is it fear? Is it understanding? Is it resources? To this I say, break all the rules. Live out your business and revolutionize the way you reach your customers. Empower your company to defeat fear and rise above the rest. If you would rather lay in the trenches… don’t waste my time.
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Break All the Rules or Don’t Waste My Time!
Posted on January 4th, 2010 in Pay-Per-Click | Comments Off
PR Web (press release) How To Save Money On Search AdvertisingThe Business InsiderGoogle AdWords offers its users the ability to set a maximum daily budget. For instance, even if there is $100 of traffic available, you can tell Google to …Local SEO – A Case StudySearch NewzMy PPC New Year ResolutionsSearch Engine Land (blog)Google Search Based
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How To Save Money On Search Advertising – The Business Insider
Posted on January 4th, 2010 in Pay-Per-Click | Comments Off
PR Web (press release) Local SEO – A Case StudySearch NewzI would start with the Adwords Keyword Tool to figure out if there is any big difference from a broad perspective. Then I would head over to Google Insights …Google Search Based Keyword Tool: The 60 Second GuideSearch Engine Marketing (blog)Five things you need to do
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Local SEO – A Case Study – Search Newz
Posted on January 4th, 2010 in Pay-Per-Click | Comments Off
PR Web (press release) Five things you need to do online in 2010Econsultancy (blog)You can research your keywords using free resources like Google Adwords. Once your site is fit to be seen, you will want to start attracting visitors as …UK's Largest Lettings Agents Leaders Drive 60% Of Business With Vertical Leap SEOOfficialWire (press release)Best SEO
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Five things you need to do online in 2010 – Econsultancy (blog)
Posted on January 3rd, 2010 in Pay-Per-Click | Comments Off
Pick the wrong keywords and your SEO will failStuck OnUse the Google Adwords Traffic Estimator and see what search phrases related to your industry are getting the most searches. Look at your competitors' … addthis_url = ‘http2F2Fwordpress2F’; addthis_title = ‘Pick+the+wrong+keywords+and+your+SEO+will+fail+238211%3B+Stuck+On’; addthis_pub = ”;
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Pick the wrong keywords and your SEO will fail – Stuck On
Posted on December 30th, 2009 in Pay-Per-Click | Comments Off
PR Web (press release) How SEO, Web 2.0, New Media is Changing PRPR Web (press release)Google AdWords offers pay-per-click (PPC) advertising, and site-targeted advertising for both text and banner ads. The Google AdWords program includes local …Leyden Communications Group Offers Free News, PR, SEO Services For Israel Non …Israel News Agencyall 2 news articles