Cafe Blog Reviews

Now where were we with our online presence?SmartCompany.com.auGoogle AdWords) to help supplement our “natural” search results. The next best thing to being found in “natural” results. At least AdWords et al give you … addthis_url = ‘http2F2Fwordpress2F’; addthis_title = ‘Now+where+were+we+with+our+online+presence263B+SmartCompany.com.au’; addthis_pub = ”;

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Now where were we with our online presence? – SmartCompany.com.au

CBC.ca Google Goes Directly to Consumers – Online RetailingWCCFtech (blog)Adwords, Adsense, Docs, Sites, Check Out, Wave and many more online applications have made an impact on the daily lives of consumers who love to stay …Google Nexus One Arrives – New Google PhoneJumpFly PPC Advertising News (blog)Two for the potConsumer TechMy Wishes for the New YearClickZ

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Google Goes Directly to Consumers – Online Retailing – WCCFtech (blog)

Sri Lanka's first online marketing conference a successDaily Mirror (blog)He explained that many travel-related businesses currently use Google's AdWords advertising platform to successfully leverage their online presence, … addthis_url = ‘http2F2Fwordpress2F’; addthis_title = ‘Sri+Lanka238217263B+Daily+Mirror+29′; addthis_pub = ”;

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Sri Lanka’s first online marketing conference a success – Daily Mirror (blog)

I know. I know. Everyone writes a post like this..blah blah blah. Looking back at the last year… recanting exciting testimonials of accomplishing goals and just being generally… excited! There is nothing wrong with “looking back at the year” posts which is why I am writing this today. I can be a cynic and a little negative but not during the Holiday! Speaking of accomplishing goals… This post is actually number 500 on this blog. Crazy right? 500 posts about everything from Twitter marketing, Liberty Tax girl I almost hit with my car, music , and grammar in blog writing. First off, thanks to everyone who reads, comments, and joins in the overall human think tank known as the Internet. I absolutely love everything about social media and the thought process behind community engagement! I am going to be taking the next week off to be with my family and to recharge for 2010. I thought I would post the top 5 blog posts from 2009 for the next week. Top 4 Things from 2009 We have had a great year over at Brandswag with Brandon Coon , Amy Rowe , Stephen Coley , and Austin Wechter . Thank you to all of our wonderful clients I wrote Twitter Marketing for Dummies (with the help of Erik Deckers and the wonderful staff at Wiley Publishing Finally broke into the top 150 Ad Age Blogs… but it fluctuates all the time. Was humbled to be able to present at Re/Max Indiana Sales Rally, MBO Conference,  and Hoosier Hospitality Conference We are blessed to live and be able to create content and conversation in this age of technology. Remember that. BRING IT ON 2010! And my one prediction: Google is going to buy Twitter. Related articles by Zemanta Making You A Star. With Social Media. (slideshare.net) What The Phoenix Suns Can Teach Your Brand About Using Twitter (socialmediatoday.com) The Marketing Story of 2009 – TWITTER (slideshare.net) Your Online Strategy for 2010 (slideshare.net)

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A Look Back at 2009 and One Prediction

In the new economy there is one major truth that stands above the rest… trust equals revenue . If you are a small to mid-sized business it is the amount of trust you can build between clients that strengthens your brand. With trust comes happy clients and with happy clients come referrals. Trust is a fundamental building block to all businesses. With that in mind… marketing is built under the assumption that stories can create an emotional bond between a consumer and a brand… a client and a service. Can you tell a story… create a service and en experience that builds trust? Social media can help you build that trust. 1. Content Content is the number one way you can build trust with potential clients. By creating meaningful and thought provoking content you are building a bridge to later sell that person on your services. Talk about what you do on a daily basis. When I say you.. it means you are writing and communicating stories that happen to YOU and not your industry. Create a blog on WordPress and get started. Want a paid system? Try Compendium. 2. Be Transparent Being transparent is extremely important when writing content and when participating in the social networks. Be human. Customers are people too. The people who are interested in your thoughts and suggestions want to know about you as a person.  They want to know how you helped LARRY the plumber or Susan the accountant. 3. Picture of Your Day When you are using social networks make sure you put up pictures of your daily life. If you have a cell phone with a camera take some pictures  and share them with your connections. Just don’t over do it. We can only look at so many professional business or glamor shots in a day and no pictures from the shower! 4. Picture of You Use your real picture.  Don’t use your logo. There is only one exception to this rule. If you are using Twitter for your business and personal (see my company @Brandswag for an business example and @kyleplacy for a personal example). 5. Saying Thank You If somebody helps you share information or decideds to retweet a post.. make sure you thank that person. They are helping you spread the word… they are your online evangelists.. If you miss a thank you.. don’t let it kill you.. but try to make the most of the people that help you out. 6. Do Not Auto-DM on Twitter See my post… I hate Twitter Auto-DM 7. No Hard Selling I don’t care about your enewsletter or the new lotion you are selling. Also, just because I reply to a tweet or a message does not mean you can message me back and sell your wares. Social media is a long sell process. You are developing content in order to gain an order of trust with people in your area of influence. We are now experiencing a relationship driven economy… get on the train. 8. Time is Important Remember that you are building relationships.. do not trust the people that tell you to add 1023920 friends and make $10,000 a month. It is a load of crap. Build your following slowly… create relationships in an online environment that can be transferred offline. 9. Criticism is Important You will be criticized. It is a truth of open communication. Take it with stride and respond. If you are debated… make sure you debate back. Stand up for what you believe and you will gain trust with the people who are listening…. and watching. 10. Have fun Good Lord… is it that hard? You have the ability to connect with thousands… and thousands… and thousands of people from every nationality… and life experience. Just imagine your ability to expand your knowledge base and learn?! One thought: If you are not enjoying and having fun with what you do… quit… go find something else.

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10 Ways To Build Trust with Social Media

Auctionbytes Google Checkout Lets Online Sellers Create Own PromotionsAuctionbytesFor adwords advertisers, Google changes the standard Checkout badge that appears on Google.com adwords ads to a new badge that features the promotion … addthis_url = ‘http2F2Fwordpress2F’; addthis_title = ‘Google+Checkout+Lets+Online+Sellers+Create+Own+Promotions+238211%3B+Auctionbytes’; addthis_pub = ”;

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Google Checkout Lets Online Sellers Create Own Promotions – Auctionbytes

Changes Coming for Online AdvertisingWebProNews (blog)It has been an exciting year for Google AdWords with the release of its new interface and several new tools, but it looks to get even more interesting over …Google Launches Product Listing AdsAccuraCastall 2 news articles