Posted on November 22nd, 2009 in Pay-Per-Click | Comments Off
Steel Media, LLC Launches Philadelphia-Based Search Engine Marketing Firm …Earthtimes (press release)Philly adwords (www.phillyadwords.com) will serve small to medium sized businesses with a focus on sales-oriented adwords, SEM, and pay per click management … addthis_url = 'http2F2Fwordpress2F'; addthis_title = 'Steel+Media263B+23821128press+release%29'; addthis_pub = '';
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Steel Media, LLC Launches Philadelphia-Based Search Engine Marketing Firm … – Earthtimes (press release)
Posted on November 17th, 2009 in Social Media | Comments Off
Go. Go. Go. Go. Faster… Stronger… Better I have to get it out… if I don’t… I will not be heard! I can’t let it go… I have to get out there! Go. Go. Go. Go. It is exhausting…. and yet somewhat fulfilling. Every business owner can relate to this exhausting form of competitive spirit that overlaps everything from social media marketing to traditional marketing. You have to be first… You have to be the best… You have to be ahead. I was scanning my Twitter feed this morning and Roger Byrne of Social Media Fish had a great post: In your search to be the fastest and most comprehensive news provider on Twitter take a breath and be human (@imrogb) It wasn’t a connection for me in terms of being the “fastest and most comprehensive news provider on Twitter.” I could really care less on how fast a tweet is sent out or how many “lists” I am on. I don’t know about you…. but sometimes I forget about the concept of taking a breath and being human. You get caught up in the race… in the push to be better… you forget about the fundamentals of running a business and your life. Related articles by Zemanta Tips to start your Social Media campaign (opencircle.co.za) “Blogs & Social Media in Business” Workshop: 19th Nov in London (thatcanadiangirl.co.uk) The Questions I Think We Should Ask (chrisbrogan.com) Your Customers STILL Don’t Care About Your Social Media Strategy – But They Do Love a Bargain (siliconangle.net)

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Take A Breath and Be Human
Posted on November 10th, 2009 in Social Media | Comments Off
I have been waiting to write this post. I don’t know if it is because I wanted to hear what other social media users thought… or I just didn’t care enough about another feature on Twitter. Needless to say… I have been researching Twitter lists and the inherent value of the lists. Because of that research I have come to three simple conclusions: 1. If you create Twitter lists be very sure you keep them updated and fresh. 2. It is not imperative to create lists. If you need organization… use a trusted source’s list or organize through an application like TweetDeck or Hootsuite . 3. Monitoring lists without following individuals is important to business research on Twitter. For those of you who have not discovered Twitter lists… it is pretty simple. Twitter users have the ability to organize people they are following in topical lists. The organization of users based on lists is not new to the social media world. Facebook also allows you to organize your friends based on lists. To get a better understanding of Twitter lists view this video from BitRebels : Twitter lists can be a powerful business tool as mentioned in point 3 of the “simple conclusions.” You have the ability to follow the updates of a group of people (or brands) without publicly acknowledging that you are following them. This is important for lead generation and competitive analysis. I have setup a Twitter list called Business Leads which help me keep track of individuals or companies I am interested in selling in the near future. If you decide to use a list for business leads… make sure you make them private. We wouldn’t want competition taking advantage of this new tool.. Would we? I haven’t come to a conclusion on what I think about Twitter lists. Honestly, the feature is a little green… to make any rash decisions. Try it out. Make some lists for yourself and try to find some value. If you can’t find any value… move on with your life. There will be a new feature in a month to capture your attention. For more Twitter List Resources: John Jantsch: 5 Reasons to Use Twitter Lists Red Eye: Twitter Lists Making Tweeting Better, Easier Word Sell Inc: How To Use Twitter Lists Social Media Today: The Ugly Side of Twitter Lists

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Why Should I Care About Twitter Lists?